Hariom Vyas

Category: Product Strategy

  • Competitive analysis

    Competitive analysis is a process of identifying and evaluating your competitors to gain insights into their strategies, strengths, weaknesses, and market positioning. It helps product managers understand the competitive landscape, make informed decisions, and develop effective strategies. Here’s a guide on conducting competitive analysis, along with real-time examples: Example: If you’re developing a ride-sharing app,…

  • Prioritization techniques

    Prioritization techniques help product managers determine the order in which features, tasks, or initiatives should be addressed based on their relative importance and impact. Here are some commonly used prioritization techniques, along with real-time examples: Example: Prioritizing features for a mobile banking app: Example: Prioritizing new product features: Example: Prioritizing features for a gaming console:…

  • Establishing product roadmaps

    Establishing a product roadmap is a crucial aspect of product management, as it helps align the product strategy with business goals and guides the development and delivery of key features and enhancements. Here’s a step-by-step guide on how to establish a product roadmap, along with real-time examples: Example: Suppose you’re developing a project management software…

  • Defining product features and benefits

    Defining product features and benefits is a critical step in product management. Features represent the functionalities and characteristics of a product, while benefits highlight the value and advantages that users derive from those features. Here’s a guide on how to define product features and benefits, along with real-time examples: Example: Suppose you’re developing a task…

  • Identifying target markets

    Identifying target markets involves determining specific segments of the population that are most likely to be interested in and purchase your product or service. Here’s a step-by-step guide on how to identify target markets, along with real-time examples: Example: Suppose you run an online clothing store and find that a significant portion of your customers…